Flagler College is preparing for an event packed year. On January 12,2013 the school will begin to celebrate the 125th Anniversary of the Hotel Ponce de Leon and social media is playing a pivotal role in raising awareness for all the upcoming events.
Currently the Flagler College Office of College Relations, the Flagler Legacy Shop, and the Historical Tours of St. Augustine are spearheading all of the social media with hopes that all the awareness raised will generate large amounts of publicity and help put Flagler College and St. Augustine on people's maps. The new Facebook page, Historical Tours of St. Augustine, provides detailed information on all the events that are approaching as well as cool facts about Henry Flagler and the Hotel Ponce de Leon. The new blog that was just released will focus on more stories from the Hotel Ponce de Leon and will have weekly updates
As an intern for the Office of College Relations, part of my job is to assist in the constant updating and research of the various news worthy events that will be on the website for the celebrations, www.ponce125.com. As a PR major it's great hands on experience and it helps me see just how important social media today and how important it is for us at the office. Not only have we implemented our Facebook and Twitter pages into everything we do, we have created a Pinterest page that is solely dedicated to connecting Flagler College to the Hotel Ponce de Leon.
Our hope as social media practitioners at the Office of College Relations that every time people type in St. Augustine, something about the 125th Celebration pops up and informs people about what we will be doing next year in a way that will not be annoying or frustrating to them. If you have any questions or suggestions for us please email us at Legacy@flagler.edu or post comments on our Ponce125 website.
Written by Amanuel Fiseha
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