Facebook customizes its ads based on what you want to see.
Advertising accounts for the majority of Facebook’s revenue. It’s controversial
to some, because people don’t think that they should be paying to advertise on
Facebook. But the ads are what keep Facebook as we know it free.
Advertising on
Facebook, using Facebook on websites (like button), using Facebook to access
social graphs on mobile apps (less usernames and passwords) and building apps
on Facebook. Facebook makes most of its money off ads, and in turn these ads
keep Facebook free.
Paying to promote
these services not only helps to keep Facebook free but also helps you reach
people who aren’t connected to your page yet. You can choose how much you want
to pay and how many users you will reach. You can decide which posts to
promote. It helps users increase their reach.
Many people are
opposed to paying for adds and posts on Facebook. But many users don’t know the
benefits of it.
Alex Holmes
Alex Holmes
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